24-hour LJ hiatus

Starting in about 2 hours is a Thing, where people will not post LJ posts or comments, or go by any LJ site, for 24 hours. Midnight to midnight GMT, which for me on the Pacific Coast is 5 PM today to 5 PM Friday. The object is to introduce a noticeable dip in activity to protest the recent yoinking of the free ad-free account option. I'm going to be taking part because I'm annoyed at LJ and because I'm interested in how it will work.

( But why the rum? )